4K HD is here. Do you want it? Do you care?

Like your 1080p television? Good, It’s obsolete and it’s not 3D, it’s 4K HD that’s the culprit.

Yes, as I write, the first sets are available on line and at select retailers. It has a resolution four times that of 1080p sets, or so says the folks who make them. It’s hard to really tell because there is not much content available to watch. Heck, there’s nothing that’s broadcast in 1080p, much less 4K HD.

Sony 84-inch 4K HD TV
Sony 84-inch 4K HD TV XBR-84X9oo

Sony seems to be the first up, promoting  55, 65, and 84-inch screens. Pick the 84-inch screen it has the ability to upscale even low-resolution media to near high-res content. It also has an LED backlit screen controlled by an Xperia Tablet S. No, you cannot download an app to another tablet or a smartphone to control your TV. The included tablet is your only remote. The software works specifically with that remote.

How much? $24,999.99.

The 55-inch runs $4,999, while the 65-inch will set you back $6,999.

Sooo, to get this better picture you will need to upgrade almost everything you own. A 4K movie will fit on a Blu-ray disc but the whole media may change, according to a Sony representative. Even if the content is delivered by Blu-ray, you will need to upgrade your player. If you own a Playstation 3, all you may need is a download which is usually free. That depends if the Playstation’s hardware will allow this upgrade.

Sony also offers receivers and pre-packaged audio systems to handle 4K. There will also be a streaming network with 4K content available.

LG, Toshiba and Samsung will be shipping product soon, but Sony’s lead may be what that company needs to reignite the public’s interest in Sony product.

Or this could be another bust like 3D. Those sets never took off. Buyers have scoffed at the cost of glasses and movies. 4K actually improves picture quality so this may be Sony’s ticket.

Here are the bigger questions: does the public need or even want this tech? Will the public care about this tech?

There a plenty of people who have taken the Hi-Def plunge but have settled for 720p (which is cheaper) over 1080p sets which are now readily available. This 4K is said to be stunning in definition, but a new set, media player and audio system may not be what consumers want to deal with coming out of a recession.

Or maybe it is. There’s a big group of folk itching to buy something. Will 4K HD be that something? We’ll keep you posted.




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